he Short Course in Digital Marketing – Sialkot is a career-oriented training program tailored for students, professionals, and entrepreneurs looking to excel in the digital space. Over the course of 3.5 months, this program delivers hands-on learning in the most powerful areas of digital marketing, including SEO, social media marketing, paid advertising, and email campaigns.

Whether you want to promote your own business, launch a career in marketing, or become a freelancer serving global clients, this course gives you the tools to run effective marketing campaigns across platforms like Google, Facebook, Instagram, and YouTube.

Conducted in Sialkot by experienced instructors, this in-person training combines strategic theory with real-world execution. You'll create ad campaigns, build optimized content, and analyze performance using professional tools. The result? A job-ready digital marketer by the end of the program.

What You’ll Learn

• Introduction to digital marketing and key channels
• Search Engine Optimization (SEO) fundamentals
• Social Media Marketing strategies (Facebook, Instagram, LinkedIn)
• Google Ads – Search, Display, and Video campaigns
• Email marketing with Mailchimp and automation
• Content creation, branding, and ad design
• Web analytics using Google Analytics
• Target audience segmentation, A/B testing, and ad performance
• Freelancing and remote job opportunities in digital marketing

Who Should Enroll

• Students and fresh graduates in Sialkot
• Entrepreneurs and small business owners
• Job seekers looking to enter the digital marketing field
• Freelancers expanding their online services
• Content creators and influencers

Course Format

• Duration: 3.5 Months
• Location: Physical campus in Sialkot + online support
• Schedule: 3 sessions/week (2.5–3 hours per class)
• Learning Style: Hands-on, project-based, with expert guidance
• Certification: Digital Marketing Certification on completion

Capstone Project Includes

• Running a live Facebook or Instagram ad campaign
• Creating a Google Ads search campaign for a service or product
• Optimizing a blog post or landing page for SEO
• Writing and sending an email campaign using Mailchimp
• Presenting campaign metrics and a digital marketing strategy plan

Tools & Platforms You’ll Use

• Google Ads
• Meta Business Suite
• Canva (for social media and ad design)
• Google Analytics
• Mailchimp
• Google Search Console
• Ubersuggest or SEMrush for SEO research

Career Opportunities After This Course

Graduates of the Digital Marketing course in Sialkot can:

• Work as digital marketers in agencies or private firms
• Start freelancing for clients worldwide via Fiverr, Upwork, etc.
• Manage social media for brands or eCommerce stores
• Run paid ad campaigns for businesses
• Launch personal brands or promote their own products online